Best Brand Activation Involving Football

Football is at the heart of a myriad of marketing campaigns. This award recognises the best use of football in any of its guises as a component in brand activation. Whether advertising, PR, experiential or digital brands can use football to connect to the hearts and minds of customers. Entrants will need to demonstrate creativity, authenticity and of course great ROI. Open to brands and agencies.

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Background Information

Company required
Website Address required

Names of key staff involved in the project


Name and contact details of person submitting entry

First Name                      required
Surname required
Company Name required
Job Title required
Address required
Postcode required
Email Address required
Tel. Number required

Please detail the following within your core entry:

  • Context – What was the commercial background? What are the circumstances in which your business operates?
  • The Brief - What was the nature of the task? What were the targets? What challenges were faced?
  • Solution – How was the brief met? How did you address the challenges? What was distinct or innovative about the solution?
  • Results – What were the outcomes? How were these outcomes measured? What positive feedback and testimonials do you have?

Core Entry. MAX 1000 WORDS.


Summary. MAX 200 WORDS.

In the event of your submission being shortlisted we will publish a 200 word summary of your submission on our website. Please write the summary below keeping in mind that any results or other sensitive information may end up in the public domain.


Supporting Material

Please attach any relevant support material - testimonials, research, performance analysis, collateral, screen grabs, pictures etc.

Entrants may attach up to 3 files of supporting material of no more than 4 pages each..

Attached files must be no more the 2MB each, documents must be in .pdf or .doc (word) format.

Attach File 1

Attach File 2

Attach File 3

Movie/video footage

If movie files exceed the 2MB allowance then please include a link to the video/movie hosted on a web page. Links to FTP sites will not be accepted.

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